Leading the way in organic and natural sales
At Thyme Marketing, we connect organic and natural health brands with the right buyers, helping them grow, sell more, and stand out in the UK market.
Your sales, our business.
Trusted experts in natural health sales & marketing
With over two decades of experience supporting brands, Thyme Marketing specialises in helping brands to increase their profile and maximise their sales and distribution. Our open, honest and transparent approach to business, has helped us to develop longstanding and trusted relationships with countless number of brands, retail buyers and wholesalers.
We offer professional field sales across the UK and Ireland, with a dedicated and knowledgeable team of industry expert.
Our team works across multiple sectors including, natural health and wellness, farm & garden and Independent/international convenience.
We provide field sales solutions
Whether you need us to take on a fully strategic outsourced service or support with a fixed term campaign, we are the right team for you.
Our expert teams, well established in store relationships, and data driven approach, means we can optimise your brands availability, compliance, distribution and sales, in every retail channel.
We make your sales, our business.
-
Connecting you with key buyers and over 900 retailers
-
Creating eye-catching, effective in-store displays
-
Driving awareness through social media & email marketing
-
Equipping teams with knowledge & insights to drive sales
Why work with us
With decades of experience in the natural health industry, Thyme Marketing brings unrivalled expertise to help brands thrive. Our nationwide reach ensures we work with both major industry players and independent retailers, giving your products the exposure they need. Trusted by top brands, we have a proven track record of successfully launching and scaling product ranges, making us the go-to partner for driving growth in this dynamic market.
Kind words
-
![]()
I have had the pleasure of working with the team at Thyme Marketing for several years, continuing an already well-established partnership with Yogi Tea. Their expertise in the sector is truly outstanding, matched only by their ability to cultivate strong relationships with both wholesalers and retailers. Thyme’s deep understanding of our brand and their passion for what they do make them feel like a seamless extension of the Yogi Tea team. They play a vital role in driving brand awareness and expanding our presence within the UK’s independent health food trade. From ensuring our products are consistently stocked, ordered, and merchandised effectively, to implementing promotional campaigns, seasonal launches, and limited editions, Thyme handles every aspect with professionalism and care. They also provide valuable market intelligence and strategic guidance, helping us remain relevant and top of mind with retailers. On a personal note, I truly value our open and productive collaboration. Every meeting is a pleasure, and it’s always a joy working with such a dedicated and talented team.
Irene Ippolito – Brand Director – Eurofood Brands
-
![]()
We have worked with Rachel and her team for nearly a year now. They took time to understand our company, products and what we wanted to achieve before we agreed how they could best represent us. Since then they have been our eyes and ears in the independent health food sector. We find them to always be professional, knowledgeable and give honest and frank feedback when requested.
Nicky Main – Business Development Manager – Plamil Foods
-
![]()
We started working with Thyme Marketing in 2024, and the difference we saw almost immediately was remarkable. Not only were we, as the brand, informed with feedback and advice so we could make better business decisions but the stores that we supply are being serviced with great product knowledge and professionalism. The future of our independent trade looks bright with Thyme Marketing!
New Nordic - Sales & Marketing Manager
-
![]()
just wanted to take a moment to say thank you. The entire team and I have been genuinely impressed with how you’ve hit the ground running. The early traction and the number of retailers you’ve already secured really speak to your experience, knowledge, and commitment. We’re fully behind supporting this momentum and building on the expertise your team brings. If there’s anything we can do to help move things forward or make your work easier, please don’t hesitate to let us know. It’s been a fantastic start—we’re truly grateful to be working with you and excited for what’s ahead.
Irfan Naseem, Founder, Khave
-
![]()
Euro food brands have been working with Thyme marketing to grow our St Dalfour business in the health food channel. Their expertise in this sector has been invaluable, and their team are passionate and results driven.
Chloe Hoole, Brand Manager, Eurofood Brands
Let’s grow your brand together…
Are you ready to take your business to the next level?
Let’s chat! Simply complete the enquiry form, and a member of the Thyme team will be in touch shortly.